Interactive Research Tools & Showroom
Full Feature Photo & Video Library
Every FUSION™ Website has a fully functional photo and video library for each Make and Model. Potential car buyers can select different vehicle colors and take a virtual walk around using interior and exterior photos. Each video is professionally produced giving your customers an invaluably rich user experience and Dealer Websites that have video are two times more likely to generate phone calls or emails from prospective shoppers vs. websites without video.
Virtual Comparison & Research Tools
We provide a unique tool built directly in to the research section of each FUSION™ Website that lets your customers shop by Miles Per Gallon, Price, Seating, and Power. This allows for the user to make side by side comparisons of all your available models, which helps them to land on a vehicle and progress through the purchasing cycle. In an industry as competitive as the Automotive Industry, you must provide these types of rich research tools to keep your customers engaged and shopping on your website.
Model Research Deep Link Technology
Each Model specific research page is setup with calls to action that deep link customers to your various profit centers. This means that if a customer lands on a Honda Accord research page, then they get links to your New Honda Accord inventory, Used Honda Accord inventory, Honda Accord Parts page, and Honda Accord Service page. This makes it easy for your customers to quickly find exactly what they are looking for, which is the first step in converting that online browser into a customer.